Speroni’s STP FUTURA Wins Prestigious Red Dot Award for Design Quality
Italian tool presetter and tool inspection machine manufacturer Speroni has won prestigious Red Dot 2014. STP FUTURA is awarded for high design quality. Speroni convinced the 40-member expert panel for the Red Dot Award: Product Design 2014 with the high design quality of its STP FUTURA.
In the current competition, the international experts discussed and evaluated 4,815 entries from 53 countries. But only designs which won over the jury with quality and innovative strength won an award. The Tool Presetting & Measuring System by SPERONI was successful and received the coveted Red Dot quality seal as its deserved reward.
On 7 July 2014, the highlight of the internationally renowned product competition will be celebrated in Essen, Germany: the presentation of the acclaimed Red Dot during the traditional Red Dot Gala and subsequent Designers’ Night. On that evening, roughly 1,200 guests from around the world gather in Essen in order to experience the awards ceremony. In the course of the party in the Red Dot Design Museum Essen, the winners’ exhibition will also be opened, presenting the award-winning product STP FUTURA to a wide audience for four weeks before it enters the museum’s permanent exhibition.
The new FUTURA line introduces new levels of ergonomics, ease of use and precision in the Tool Presetting and Measuring World. The modular design and vast number of configurations available, offer the right solution for every measuring need guaranteeing at the same time full upgreadability in the future as your company’s needs grow. As a manufacturer, it is our constant aim to push the boundaries of tool presetting & measurement.
Ergonomics is sometimes used just as a marketing slogan. The challenges we faced in this department encompassed aspects such as safety, ease of use and design.
The new STP FUTURA definitely sets a new bar becoming the benchmark also in the ergonomics department. While maintaining the unsurpassed open spindle design and introducing a completely new and redesigned cockpit solution FUTURA allows each operator to fully customize his and hers working position.
Prof. Dr. Peter Zec, initiator and CEO of Red Dot, on the decision process in the Red Dot Award: “The 40 experts assessed the quality of the entries with the utmost care and attention. Due to their backgrounds, they also assessed the special cultural aspects of the designs from 53 countries. But only the best products receive an award from the jury. This is especially reflected in the percentage of successful entries in the Red Dot Award, which is much smaller in contrast to other international design competitions.
Therefore, the winners can be proud of their achievements – with their entries, they stood out from the rest and were able to pass the test in front of the critical eyes of the experts. This success will be perceptible during the Red Dot Gala, when the laureates will receive the recognition of the international audience.”
With around 2,000 exhibits spread over an area of more than 4,000 square metres, the Red Dot Design Museum houses the largest exhibition of contemporary design worldwide. The award-winning products from the Red Dot Award: Product Design 2014 will be presented in an impressive special exhibition from 8 July to 3 August 2014. Since touching and testing is expressly encouraged in the hands-on exhibition, visitors experience the current best achievements at close quarters in “Design on Stage”. This way, design enthusiasts can find out about the trends in international product design and assure themselves of the good quality of STP FUTURA by Speroni.
About the Red Dot Award
With the Red Dot Design Award, the Design Zentrum Nordrhein Westfalen created an internationally renowned product competition. Its prize, the Red Dot, has established itself worldwide as one of the most sought-after quality marks for excellent design. The Design Zentrum Nordrhein Westfalen displays the award-winning products in the Red Dot Design Museum Essen for at least one year. In order to appraise the diversity in the field of design in a professional manner, the Red Dot Design Award breaks down into the three disciplines Red Dot Award: Product Design, Red Dot Award: Communication Design and Red Dot Award: Design Concept.
